Promoting Your Environmental Group

Alright. You are a new environmental group and you are trying to raise some awareness. There are a lot of ways to do this. You could go the PETA route and convince everyone that you are crazy. That will at least get them talking. If you prefer something a little less obnoxious, you can try to do something with basic promotional items.

First, consider making promotional USB drives. If you are an environmental group, then you will probably have a big draw from the student groups. Students really need USB drives. They also really need free stuff. You are hitting both needs. Now they’ll remember you and possibly spread your brand a bit when they use that drive in a crowded library.

There are also plenty of green promotional products to help you advertise in a cool and responsible way. You can give bamboo shirts to new members and hand out biodegradable pens at a meeting. These are interesting little items that are sure to get people talking. You can also make sure that you are advertising responsibly by buying recycled cards for your event. That should just be common sense. You don’t want to sacrifice your values just to make recruitment easier.

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